THE ACORN CLINIC

BY G. MEDINA

PUBLIC RELATIONS AND MARKETING · Internship

MAY 2015 - Aug 2016 · 2 yr 3 mos

Gainesville, Florida, United States · On-site AND HYBRID

At the ACORN Clinic, I was responsible for refining their brand assets (colors and logo), website updates, and publishing articles from clinic staff to generate donations, connections, and publicity. I created and implemented marketing and social media plans and designed publications that included annual reports, newsletters, and mailers. Under my direction, their Facebook page increased engagement by over 200%, and their annual capital campaign generated over $100,000 in donations to the clinics within 6 months.